CPF Wins Big at IAFF Media Awards
Print, video and public relations efforts take home four awards at 2016 contest
California Professional Firefighters continues to find success at the International Association of Fire Fighters' annual Media Awards, taking home honors in four categories during the contest's 2016 installment.
Leading this year's awards was CPF's quarterly newspaper, The California Professional Firefighter, which received first-place recognition for "Best IAFF Affiliate Publication," with a circulation of 1,000 or greater. As it has been in recent years, The California Professional Firefighter was recognized for the way it combines strong design and content to capture the attention of its readership.
The California Fire Foundation's major ongoing public relations campaign, Supplying Aid to Victims of Emergency (SAVE), was recognized for the second year in a row under the "Best IAFF Affiliate Public Relations or Political Campaign or Project" category. Since its inception in 2014, CPF and Foundation staff have promoted the statewide media campaign by continually raising awareness of the SAVE program. IAFF notes how the program helps establish and reinforce the positive image of firefighters and helps fire departments and local unions better serve their community.
CPF also earned recognition in the "Best Affiliate Social Media Video" category for the "In the Line of Fire" episode of its regular video news service, CPF Firevision. The episode takes a look into the narrow escape of CAL FIRE Battalion Chief Paul Duncan's family as he guides them to safety while he himself works the devastating Valley Fire.
Finishing off this year's awards was CPF's The California Professional Firefighter Digital Edition, which was honored in the "Best Electronic Communications" category. The e-newsletter was recognized for being a simple, user-friendly mobile application that puts all of CPF's newsletter publication in digital form, making it easy for members to have access anytime and anywhere.
“It’s an incredible honor to be recognized for our communication efforts at an international level,” said CPF President Lou Paulson. “We’re proud to have the dedicated staff and resources needed to keep our members up to date on the issues that affect their lives and their profession.”